The streaming three way partnership between Comcast and Constitution Communications — which is aiming to create a U.S.-wide aggregated streaming system platform — doesn’t have a reputation. However now it has a pacesetter: The 2 cable operators introduced Marcien Jenckes, who’s been with Comcast since 2010, will lead the JV.
Within the new function, Jenckes will give attention to main the crew and growing the enterprise and monetization fashions, Comcast and Constitution mentioned. Jenckes has served as president of promoting for Comcast Cable since 2017. Earlier than that, he was answerable for Comcast Cable’s residential strains of enterprise, together with video and web.
The lately introduced Comcast-Constitution JV will develop and supply a next-generation streaming platform on a wide range of branded 4K streaming gadgets and good TVs. Comcast is licensing Flex, its aggregated streaming platform and {hardware}, to the three way partnership and can contribute the XClass TV retail enterprise and Xumo, the ad-supported streaming service it acquired in 2020. Constitution will make an preliminary contribution of $900 million over a number of years. The JV is topic to customary closing circumstances and can stay separate from every operator’s cable companies.
“Marcien has been an impressive chief inside our firm for over a decade,” mentioned Dave Watson, CEO of Comcast Cable. “His mix of expertise as an entrepreneur, as an skilled in bettering clients’ leisure expertise, and an innovator within the quickly altering promoting atmosphere, makes him uniquely certified to helm this partnership with Constitution.”
Tom Rutledge, Constitution chairman and CEO, added that Jenckes “has a future-focused view of the panorama, understands the significance of this partnership and is a good alternative to guide the three way partnership.”
Jenckes has expertise working with a number of cooks within the kitchen. In 2019, he led On Addressable, an initiative involving Comcast, Constitution and Cox designed to carry extra scale and momentum to addressable TV promoting.
Earlier than becoming a member of Comcast, Jenckes was president of the media and content material divisions of Seize Networks, a web based video syndication community; beforehand he was CEO of Voxant, which merged with Anystream in 2008 to kind Seize Networks. Jenckes additionally served as SVP of messaging, neighborhood and voice at AOL, the place he oversaw product strains together with AIM and ICQ. He additionally spent a number of years at McKinsey and Co. as a member of the consulting agency’s media and telecommunications observe.